visual identity

The visual identity is an essential element in the communication strategy. It has an advertising function to promote the image of the company, convey its values, and share a state of mind. The visual identity of a company is not only its logo or its color palette, but it is the story, the feeling and the experience behind it. Have you ever thought about how you can reflect your personality, story, and message through your business?
 

The benefits of visual identity:

  • Be visible in front of the competitors

  • Be recognized and identifiable over time

  • Symbolize your activity

  • Deliver a clear message to your customer

If you have a big dream for your business and looking for a graphic designer, who can turn your dream into reality, contact us. We can share our experience, and we can personalize your visual identity based on your story.

Our visual identity pack included: Logo | Business card | Letterhead | Graphical charter.

Logo

3 cups

Flour

Business cards

Letterhead

+ Graphic chart

(color palette + typography)

You can add other services in your pack such as Website, Flyer, Brochure, pictogram, illustration, motif, selection of photos according to your business...

The process of creating a logo in
Lozi Graphic Design

 
Collection of information
1. The first consultation
2. Questionnaire to clarify your project
3. Analysis your market and competitors
 
4. Search for inspiration and examples
 
5. Create a Mood Board

 
Business Meeting

week 1

Visual Design
6. Design logo (2 proposals)
7. Selecting a logo + modification
 
8. Creating a color palette
9. Finalization of the logo
10. Simulation of the visual identity on various pieces of communication (3D mockup)

 

weeks 2-4

Creating an identity
11. Selection the font (Typography)
12. Iconography/Illustration *(optional)
 
13. Select photo  *(optional)
14. Creating a web site *(optional)
15. Presenting a Brand board

 

week 5

Production of communication tools
16. Design business cards
 
17. Design a letterhead
18. Design a Flyer/Brochures  *(optional)
19. Simulation of communication tools on a 3D mockup
20. Delivery
 

weeks 6-8

*Options are not calculated in the weeks.

 

Some of our works
Création d'identité visuelle
Création d'identité visuelle
Création d'identité visuelle
Création d'identité visuelle
Branding Mockup-gallery1111
Création d'identité visuelle
Création d'identité visuelle
Création d'identité visuelle
Création d'identité visuelle